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'Extreme' collaboration leads to social media strategy
An "extreme makeover" on television leads to a social media strategy triumph. Experts agree there are three things common to such success: forethought, careful plan execution and ongoing measurement.
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Is the content industry focusing on the customer?
A blog post has columnist Denis Pombriant pondering the future of the content industry and whether it is focusing too much on products.
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Speech analytics is worth the pain
Expert Donna Fluss discusses the benefits of using speech analytics in the contact center and other areas of business.
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Sales software report: SFA, analytics on the rise
Sales organizations are decreasing their use of Microsoft Excel, while adding sales force automation tools and strongly considering analytics, according to a new benchmarking report.
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Contact centers improve service with empowered agents
Contact centers are giving agents more decision-making power to help improve customer service and boost emotional connections.
Ask the expert
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CRM data management harder, but still doable
According to Salesforce.com, about 70% of CRM data “goes bad,” or becomes obsolete, annually. Find out the truth behind this statistic, and strategies companies can use to keep data up to date.
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Mega-Guide
Business applications cloud computing mega-guide
Learn about cloud computing with business applications, including SaaS, IaaS and PaaS, plus cloud storage, grid computing, cloud hosting, and private cloud.
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CRM Software Demos
CRM software demonstration screencasts
Get a sneak peek at 10 CRM software user interfaces with these software demos. We recorded real-life samples of user interfaces to show how these systems perform basic tasks.
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Customer service is from Venus, data quality is from Mars
The traditional barriers to a successful CRM implementation have largely been identified and addressed — user adoption, integration, customization - yet the solution to one problem remains frustratingly elusive - data quality. Forrester Research analysts Kate Leggett and Rob Karel issued a report la...
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More blog posts
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EXPERT TIPS
Three steps to maximize CRM functionality for small businesses
Find out why many smaller organizations don't make the most of their CRM investment, and learn about the challenges they face in utilizing CRM and how they can overcome those challenges.
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TOP CONTENT
Sales can’t thrive on CRM tools alone
Sales teams need dynamic processes as much as CRM tools to boost win rates. A recent survey from CSO Insights offers intriguing benchmarking data.
