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Salesforce and ExactTarget: What to expect now
Salesforce's acquisition of digital marketing software firm ExactTarget is virtually a done deal. Find out what customers can expect for the future.
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Customer engagement, free range agents and more
Fresh from the ACCE conference, Lena J. Weiner reports on multiple exciting trends in CRM, including automated and social CRM.
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Former DJ helps firms engage customers like rock stars
Former Houston DJ Dayna Steele wants you to know that customer engagement has more to do with rock n' roll than you might think.
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Health care provider saves money with automated contact
Find out how one health care organization integrated automated contact services to engage patients and avoid lost revenue due to missed appointments.
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CRM trends for 2012: Let us know what you think
Participate in SearchCRM's 2012 reader survey and help the editors write articles and create online resources that are targeted to your CRM needs.
Email Alerts
Real-world CRM
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Insurance firm uses call-routing software to reach H...
A lead generation company is using call-routing software to reach out to Spanish-speaking consumers seeking insurance.
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Mega-Guide
Business applications cloud computing mega-guide
Learn about cloud computing with business applications, including SaaS, IaaS and PaaS, plus cloud storage, grid computing, cloud hosting, and private cloud.
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Feature
Top five CRM trends you should know about
After staying quiet for years, the CRM industry made a lot of noise in 2012. Here's a look at the top CRM industry trends heading into 2013.
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Hold the phone: Report says companies not measuring cost of customer channels
It’s wise to pinch a grain of salt on any study released by a software or service provider. With that said, it’s worth considering one bit of data in a report issued this week by Dimension Data, an IT service provider in Johannesburg, South Africa. The report said that contact centers aren̵...
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INTRODUCING
The site spans cloud delivery models and challenges, with articles, tips, tutorials and other resources covering Software as a Service (SaaS), Platform as a Service (PaaS), integration and cloud development.
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FEATURED CASE STUDY
Southwest, others make mobile and social CRM fly
Get advice from Southwest, which is known for its travel customer service, on developing an online customer service program as part of an overall multichannel social CRM strategy.
