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Salesforce Analytics Cloud much anticipated at Dreamforce 2014

There's been buzz about new BI capabilities -- known as the 'Analytics Cloud' -- to be built into Salesforce.com.

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Lead generation software gets a boost with gamification, analytics

New lead generation tools use gamification and analytics to create competition and boost revenue among sales teams.

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Aviso Insights expected to boost sales forecasting

Aviso Insights gives sales teams better forecasting capabilities; Base CRM releases new sales-centric features; Pegasystems partners with Atos.

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New sales tools offer fresh take on lead generation software

New lead generation software helps companies sift through mountains of so-so sales prospects -- and tighten the grip on existing customers.

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    Putting customers on the map with geolocation mobile apps

    Digital marketing, mobility and social networks are changing the way we think about the customer experience. No longer is it enough to send the same message to all customers -- it now must be personalized. To that end, business professionals are ...

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    Apple iBeacon

    Apple’s iBeacon is a location-based service on Apple mobile devices, such as the iPhone, running the company’s operating system (iOS) that tracks the device’s location and can alert other apps when it approaches or leaves a location.

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    Geneva Stephens

    Geneva Stephens is a senior manager of sales operations at AT&T, where she is responsible for implementing Salesforce.com.

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