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CRM joins with AI technologies

Integrating AI technologies into CRM platforms is beginning to pay off for sales teams as they start to see the benefits of predictive lead scoring.

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Evaluate CRM platforms and marketing tools to stay competitive

The right CRM products can give organizations a competitive edge by helping them identify, attract and retain customers. Learn how to select the right tools for your organization.

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Microsoft puts focus on front-line worker with bundles

Discussing the top news stories coming out of the newly combined Microsoft Ignite and Envision conferences on the latest Pipeline podcast episode.

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HubSpot brand rebounds from 'Disrupted' book

Every startup's worst nightmare happened to HubSpot when 'Disrupted' hit shelves last year. The company put its own marketing tactics to the test and, by all accounts, it worked.

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CRM / Call Center Basics

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    Microsoft Dynamics 365

    Microsoft Dynamics 365 is a cloud-based business applications platform that combines components of customer relationship management (CRM) and enterprise resource planning (ERP), along with productivity applications and artificial intelligence tools.

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    social CRM

    Social CRM, or social relationship management, is customer relationship management and engagement fostered by communication with customers through social networking sites, such as Twitter and Facebook.

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    How to choose which communication channels to support

    The first step in determining which channels to use for customer service is to understand customer demands, and then supply those communications channels effectively.

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