Are there any estimates of the percent of eCRM spending compared to the overall I/T spending by large corporate businesses ? For example, does eCRM spending make up 5%, 10%, or 15% of the overall I/T budget ?

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There is certainly an abundance of available research on IT spending for CRM/eCRM, but I don't have the details. My suggestion is to look at the following sites:

http://www4.gartner.com/1_researchanalysis/focus/crm_fa.html

http://www.ovum.com

http://www.american-crm-directory.com/research_reference

http://www.varbusiness.com/components/search/Article.asp?ArticleID=21421

http://www.metagroup.com/cgi-bin/inetcgi/index.html

A cautionary note: the events of 9/11/2001 has likely changed most IT budgets, so take any research performed prior to "The Attack" with a grain of salt.

This was first published in October 2001

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