Q

Off-the-shelf customer loyalty solutions

I am in the process of evaluating loyalty programs (off-the-shelf) solutions that I can use at my company.

I have been looking at Maritz Loyalty solutions. What other off-the-shelf solutions should I be considering?

Defintely Parago. Their perspective on customer advocacy and customer centricity by suppliers is superior. Another source is Frequency Marketing.
This was first published in February 2005

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