Ask The CRM Expert: Questions & Answers
CRM ROI:
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Calculating risks and measuring return on CRM software with IRR and NPV
Answer - Read Tom Pisello's advice on calculating risks and measuring return on CRM, including advice on IRR and NPV in this tip. 06 November 2007 -
Measuring ROI for a CRM upgrade
Answer - In this tip, learn how to measure the ROI of a CRM upgrade and how to analyze net tangible benefits, intangible benefits and risk. 06 November 2007 -
What's the difference between NPV and IRR?
Answer - Looking for a definition of IRR and ROI? Read advice from ROI expert Tom Pisello on how these two different metrics can be used to measure ROI for a CRM project. 06 November 2007 -
Comparing net present value (NPV) and ROI for CRM projects
Answer - According to Tom Pisello, two projects can have drastically different advantages shown in net present value (NPV) and ROI. Learn why in this expert tip. 09 May 2007 -
How can we quantify ROI for a customer loyalty program?
Answer - One reader asked Tom Pisello how to measure the return on investment (ROI) of a customer loyalty program. Read his advice here. 09 May 2007 -
Should I use a combination of IRR, NPV and payback for capital budgeting?
Answer - What method -- internal rate of return (IRR), net present value (NPV) or payback -- is the best method to use for capital budgeting purposes? Read advice here. 09 May 2007 -
How can I calculate internal rate of return (IRR)?
Answer - Internal rate of return (IRR) is a valuable calculation because it generates a projected return that can be directly compared to the company's hurdle rate. Learn how to calculate IRR in this expert tip from Tom Pisello. 20 February 2007 -
ROI for a CRM analytics implementation
Answer - In this tip, Tom Pisello helps a bank manager calculate the ROI for an analytics implementation including data mining tools. 19 February 2007 -
Tools to quantify the business value and investment for CRM software
Answer - Learn how to quantify the business value and investment for CRM in this expert tip from Tom Pisello. 19 February 2007 -
Adding workforce management tools to ROI calculation
Answer - What's the best way to include workforce management tools in calculation for ROI? Read advice from ROI guru Tom Pisello here. 19 January 2007
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