Innovation, skills key to an effective customer experience strategy

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Innovation, skills key to an effective customer experience strategy

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Customer Experience Exchange - November, Volume 1, Issue 7

With technology rapidly changing, companies want the latest innovations that will work hand in hand with their customer experience strategy. In this issue of Customer Experience Exchange, learn about which technologies companies use and how they help to prepare employees for winning CEM. Access >>>

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Features

- Customer experience management technologies shape business strategies by Cameron Kittle
  With technology rapidly changing, companies want the latest innovations that mesh with their customer experience management strategies. But it also takes the right employees to make CEM work, industry observers say.
- CEM requires more than just customer service skills by Sue Hildreth
  It’s not just tools companies need to power customer experience management; it’s employees who can do the job. And the skills those workers need to go far beyond mere customer service.
- CEM jobs employ both sides of the brain by Cameron Kittle
  Every customer experience management project needs a creative thinker, but what about a numbers guy or a people person? Success depends on getting all three in one hire, industry observers say.

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