Issue OverviewCustomer Experience Exchange - May 2012, Vol. 1, Issue 4
In this issue of Customer Experience Exchange, learn how Major League Baseball uses social media to connect with fans. Plus, get tips and advice for incorporating Pinterest and social media analytics into your overall social CRM strategy. Access >>>
Premium Content for Free.
MLB teams batting a thousand with social CRM strategy
by Albert McKeon
Companies building CRM strategies can learn from how Major League Baseball uses social media to connect with fans.
Social media analytics: Still trial and error
by Rosemary Cafasso, Associate News and Site Editor
Companies are discovering the challenges of social media analytics, and many are not sure where to begin. But industry analysts say launching a listening strategy is a good way to start.
- MLB teams batting a thousand with social CRM strategy by Albert McKeon
Searching for a social CRM strategy, companies pin hopes on Pinterest
by Anna Fiorentino, Contributor
The popular content-sharing site could prove a boon to businesses looking to improve customer experience management, but some experts say it’s too soon to tell.
- Searching for a social CRM strategy, companies pin hopes on Pinterest by Anna Fiorentino, Contributor
More Premium Content Accessible For Free
Digital marketing, mobility and social networks are changing the way we think about the customer experience. No longer is it enough to send the same ...
Contact centers are struggling to stay on top of the myriad communication channels available to consumers today. To effectively manage those channels...
If you were asked to define either an on-premises or hosted contact center, could you? Don't fret if you can't: Many professionals don't know the ...