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Customer service excellence: Six tips in six minutes

30 Jul 2007 | Written by: Moira Clark and Susan Baker

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Each of these customer service tips explores a unique component that can be used to develop a successful customer service strategy. Customer intelligence, business processes, employee satisfaction, company leadership and value and organizational change management are all factors in creating an environment that will provide customers with excellent service and a memorable experience during each customer interaction.

In each of the tips, use the short checklist of questions for creating a strategy for customer service excellence. Also discover case studies of businesses that incorporated these values into a successful customer service strategy.

The series also offers case studies of businesses that incorporated these values into a successful customer service strategy.


Customer service excellence: Six tips in six minutes

 Home: Introduction
 Tip 1: Using customer intelligence in a service strategy
 Tip 2: Improving customer service with effective business processes
 Tip 3: Employee satisfaction and customer service excellence
 Tip 4: Building a service strategy with organizational leadership
 Tip 5: Change management in a customer service strategy
 Tip 6: Customer service excellence best practices

Business Success Through Service Excellence These chapter excerpts from Business Success Through Service Excellence, by Moira Clark and Susan Baker, are used by permission from Elsevier Publishing. Published by Butterworth-Heinemann, a division of Elsevier, 2004.

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