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Maintaining SAP CRM



Skip to chapter four if you've already deployed SAP CRM at your organization. In this section you'll find tips and techniques for the established SAP program, including best practices for using SAP CRM to drive marketing and sales departments.

BROWSE SUBCATEGORIES:  Tips and best practices for managing SAP CRM (8),  SAP CRM for marketing (8),  SAP CRM for sales (4) 
  Tips and best practices for managing SAP CRM: 1 - 3 of 8

SAP CRM: Sales strategy with SAP CRM 4.0
Learn about sales functionality in mySAP CRM, including planning, implementation, and management activities, in this chapter from SAP PRESS.
Entering marketing campaign data automatically in SAP CRM 4.0
Learn marketing campaign tips for SAP CRM, including how to enter leads and activity data automatically in this expert tip from Srini Katta.
Do I need financial software on top of SAP CRM?
Wondering if you need financial software with SAP CRM? Read this expert tip from Srini Katta.
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  SAP CRM for marketing: 1 - 3 of 8

Gartner names the top marketing software vendors
Marketing Resource Management isn't just for the enterprise anymore and while Aprimo still leads the pack, CRM suite vendors and specialists are catching up.
SAP CRM sweetens Wrigley's trade promotion
An image overhaul, coupled with trade promotion management tools from SAP, has boosted the Wrigley Company to the top of the confectionery market.
Marketing suites miss the mark
Forrester ranked the top marketing automation vendors but found that none have a comprehensive platform.
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  SAP CRM for sales: 1 - 3 of 4

Gartner: Siebel leads SAP in sales force automation
(Presented by SearchSAP.com)
Gartner names Siebel the leader in SFA technology, but the on-demand vendors and SAP are gaining ground.
mySAP CRM replaces Vantive at manufacturing firm
Bowe, Bell + Howell selected mySAP CRM to replace an old Vantive system thanks to a site visit and the promise of integrating GPS.
Lincoln takes CRM on the road with SAP mobile
With a rollout of SAP for Mobile Sales and a tablet PC deployment, Lincoln Electric transformed its sales system and processes.
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