This bi-monthly e-zine offers insights into and tips about the customer experience. We will be covering customer engagement and loyalty, analytics, social and customer-facing initiatives, cross-organizational communication and how companies are maintaining a single view of the customer.
TABLE OF CONTENTS:
Volume 1 Nov/Dec 2011: Making CEM a priority
Discover how to get customer-facing groups to buy into CEM and make it a priority, how employee satisfaction may or may not affect customer loyalty and how CEM fits into a company¹s overall strategy.