Wilson, whose background includes stints at PeopleSoft, Epiphany and a number of start-ups, shared his experiences in the CRM market over the past 12 years and what to expect in the future, both from Microsoft and the market, including on-demand CRM. Wilson also discusses what he sees as "the next killer app in CRM."
| Voices of CRM: Microsoft's Brad Wilson |
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- Download the podcast: Hear Microsoft's head of CRM sound off on the market, on-demand CRM, Titan (Microsoft's next CRM release) and the news from Convergence.
| Program Links: |
- Microsoft CRM offers relief after rough week: After a week of getting pummeled for product release delays, Microsoft is hoping Dynamics CRM can change the story.
- Interest in Microsoft CRM spikes, but on-demand will wait: While the new version of Microsoft's CRM 3.0 application has been welcomed by many, those interested in a multi-tenant or on-demand CRM model will have to wait for the next release.
- Microsoft unveils shared-source programs to bridge Office, Dynamics apps: Four new programs from Microsoft link Office 2003 to back-end business management apps like Dynamics AX and CRM 3.0.
- Was Microsoft CRM 3.0 worth the wait?: Initial reactions to Microsoft's latest CRM release are positive, but the company may have lost some of its early momentum, thanks to launch delays.