6. Top SFA for the midmarket
SearchCRM.com
6. Top SFA for the midmarket
True or False? In 2005, analyst firm Forrester Research ranked Microsoft the best SFA for midmarket CRM.
a) True
b) False
ANSWER: A
False. Forrester found Siebel System's Professional Edition, Sage CRM's Saleslogix and Pivotal's applications best suited for midmarket firms, while FrontRange and Maximizer Software best fit the needs of small businesses, according to a SearchCRM.com news story.