Quiz

6. Top SFA for the midmarket

6. Top SFA for the midmarket
True or False? In 2005, analyst firm Forrester Research ranked Microsoft the best SFA for midmarket CRM.

a) True
b) False

ANSWER: A

False. Forrester found Siebel System's Professional Edition, Sage CRM's Saleslogix and Pivotal's applications best suited for midmarket firms, while FrontRange and Maximizer Software best fit the needs of small businesses, according to a SearchCRM.com news story.

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This was first published in June 2006

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