View All News

CRM ROI Get Started

Bring yourself up to speed with our introductory content

  • CRM ROI quiz.

    For many years, the return on investment (ROI) from CRM implementations was dissapointing -- at one point, analysts suggested that eight out of 10 projects failed to deliver on ROI promises. Today's reports are more optimistic, and many ... Continue Reading

  • cost center

    A cost center is an organizational department or function that does not produce direct profit and adds to the cost of running a company but that is nevertheless crucial to the organization because it adds to profitability indirectly or fulfills some... Continue Reading

  • CRM (customer relationship management)

    CRM (customer relationship management) is an information industry term for methodologies, software and usually Internet capabilities that help an enterprise manage customer relationships in an organized way. Continue Reading

View All Get Started

Evaluate CRM ROI Vendors & Products

Weigh the pros and cons of technologies, products and projects you are considering.

View All Evaluate

Manage CRM ROI

Learn to apply best practices and optimize your operations.

View All Manage

Problem Solve CRM ROI Issues

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

View All Problem Solve