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CRM success relies on managing a project post-implementation
CRM managers need to monitor and steer a CRM project after the implementation to ensure success, according to Gartner. Article
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CRM (customer relationship management)
CRM (customer relationship management) is an information industry term for methodologies, software and usually Internet capabilities that help an enterprise manage customer relationships in an organized way. Definition
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Is a Siebel upgrade worth the money?
If you're considering an upgrade of Siebel CRM, read this tip from William Band, including budgeting costs for Siebel CRM and how to build a business case for upper management. Ask the Expert
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ROI for CRM in three years
Tom Pisello offers guidelines for measuring return on investment ROI following a CRM implementation, and explains the variables for achieving ROI Ask the Expert
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Use Sarbanes-Oxley compliance as a catalyst to drive ROI
In order to achieve a positive ROI, a SOX compliance project must have net benefits that exceed the investment to achieve compliance, Tom Pisello advises in this expert tip. Learn more from SearchCRM.com's CRM ROI expert here. Ask the Expert
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The ROI of SaaS vs. on-premise CRM
Determining whether to deploy on-premise or on-demand technology can be a difficult task, but recent findings from Forrester Research offer a method and provide a mixed result. Article
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Customer retention calculation metrics
How do you define the retention rate of customers? ROI guru Tom Pisello offers his suggestions in this tip. Ask the Expert
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Metrics: ROI, IRR, NPV, payback, discounted payback
Which metric will provide a most effective cost evaluation for a CRM project: payback, discounted payback, ROI, NPV or IRR? Tom Pisello offers his advice. Ask the Expert
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Assess CRM business benefits and process improvements via activity-based costing
A business case for CRM needs to include people and process improvements to drive business value, according to CRM ROI expert Tom Pisello. Ask the Expert
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Ask the Expert: Evaluating ROI for VoIP
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