Email Alerts
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IBM gives nod to SugarCRM open source software for SmartCloud
SugarCRM teams up with IBM and is counting on an extended IBM partnership to bring in more mainstream business. News | 17 Oct 2011
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CRM metrics video series
CRM experts from across CRM's core disciplines explain what are the right -- and wrong -- metrics to use to measure a CRM initiative and how to properly set up a metrics program. News | 07 Jul 2011
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Duncan Jones on licensing and maintenance trends
Duncan Jones discusses software vendors' licensing flexibility, license audits and considerations in moving applications to the cloud and mobile devices. Blog | 31 May 2011
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Email marketing program outpaces Facebook at indieWire
An online news source in the independent film industry gives a lead role to email in its marketing strategy and found it delivers a clear advantage over social channels with the measurable results it provides. News | 26 May 2011
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2011 CRM software market spending, adoption on rise
TSIA’s John Ragsdale examines where companies will be putting the CRM dollars this year and what is driving these purchases. Column | 25 May 2011
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Rimini St. adds Oracle E-Business Suite to third-party support lineup
Third-party support provider Rimini Street is adding support for Oracle E-Business Suite, with its first customers starting in a charter program at the beginning of next year. News | 21 Sep 2010
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Measuring the ROI of social CRM no easy task
Many social CRM projects are justified by "soft" returns, and while those add benefits to the bottom line, a social CRM project can provide plenty of hard ROI figures. News | 03 May 2010
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Forrester offers ways to mine more value from CRM implementations
Companies looking to get more value from their existing CRM implementation without spending more should focus on user training and hidden functionality, according to Forrester. Article | 21 May 2009
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Is it worthwhile to consolidate applications on one vendor's stack?
The "one throat to choke" versus "vendor lock-in" debate is getting more attention as the recession offers an opportunity for significant software deals. Article | 24 Mar 2009
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Home Shopping Network gets ROI from a Siebel 8.0 upgrade
Savings in maintenance and hardware costs were enough to convince the Home Shopping Network to upgrade from Siebel 6.2 to 8.0, but it was not an easy project. Article | 07 Oct 2008