CRM analytics and business intelligence

Use the CRM analytics and business intelligence resources to design a CRM and BI analytics strategy in your organization. Find information on new CRM analytics and reporting tools from CRM vendors like Oracle and Microsoft. Learn how to use customer data effectively and how to take advantage of analytics on a tight budget. Discover how forward-thinking organizations are using BI and analytics for decision making and customer intelligence. Learn how predictive analytics are the first step in toward customer centricity.


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News:

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Reference & Learning:

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  • The top 10 CRM analytics buzzwords

    Top Buzzwords - Get the top CRM analytics terms and definitions and learn how analyzing customer interactions can help improve the customer experience and marketing efforts.

  • Speech analytics software: Top 10 headlines

    Special Report - Speech analytics is still an emerging technology for the call center, but experts predict significant growth for the speech analytics market in the years to come. We've gathered the top headlines on speech analytics to help you decide if the technology...

  • Customer surveying and feedback: Top 10 headlines

    Special Report - The best way to keep your customers satisfied is to solicit their feedback -- and act on it. Failure to do this can be catastrophic for any organization, big or small. We've gathered these headlines on customer surveying and feedback to help you make use...

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Definitions:

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  • Cost Per Call 10 Aug 2006

    Word - In a call center, cost per call is a numerical metric calculated by dividing the total operational costs by the total number of calls for a given period of time... (Continued)

  • cost center 10 Aug 2006

    Word - A cost center is an organizational department or function that does not produce direct profit and adds to the cost of running a company but that is nevertheless crucial to the organization because it adds to profitability indirectly or fulfills some...

  • key performance indicator 10 Aug 2006

    Word - A key performance indicator (KPI) is a business metric used to evaluate factors that are crucial to the success of an organization.

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