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CRM implementation News
June 16, 2016
There are a number of tools that help companies collect and analyze customer data behind the scenes, but the most valuable interactions may happen out in the open on social media.
April 12, 2016
Fenway Park Events sells outings at Fenway -- but without a CRM system, sales and service were working at cross-purposes.
October 01, 2015
A year after its release, Salesforce Lightning is beneficial to business users -- but we talk to a Salesforce admin who discusses what still needs work.
May 22, 2015
At the ICMI Contact Center Expo, users were interested in how to make their centers more efficient while serving customers in whatever channel they choose.
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Contact center evolution is explored through four key features, identifying how contact centers have changed through the past, present and future. Continue Reading
Microsoft Dynamics CRM software is a customer relationship management package available in the cloud and on premises. Continue Reading
While many enterprises ought to explore their own WebRTC use cases, contact centers are leading the way in adoption of the browser-based technology. Continue Reading
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The more complex a marketing project is, the more likely it is that you will need to work closely with other areas like sales, IT and finance. Here's how to do so successfully. Continue Reading
Enterprises today need an efficient way to produce and deliver their content, and a WCM tool is an excellent place to turn. Find out if a WCM platform fits your business needs. Continue Reading
Managing a website can be challenging for nontechnical users. WCM software allows you to focus more on creating and publishing quality content and less on design and layout. Continue Reading
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Moving away from legacy CRM to cloud-based systems that can integrate big data and machine learning should be a top priority for businesses, say CRM professionals. Continue Reading
By utilizing explicit data, companies can increase brand engagement and enhance the customer journey through customer personalization. Continue Reading
Don't get blindsided by the release management process. Protect users and your CRM from the unintended consequences of unanticipated changes. Continue Reading
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Let's get straight the differences between hosted contact centers and on-premises facilities. What are the pros and cons of each model? Continue Reading
Real-time speech analytics is in its early stages. What are the benefits and drawbacks of integrating this new technology in your contact center? Continue Reading
Make customer experience management a central piece of corporate strategy instead of treating it like an optional plan. Continue Reading