CRM industry news News
March 02, 2015
Mark Roberge, chief revenue officer at HubSpot, uses serious data analysis when hiring sales staff. But science doesn't crowd out instinct.
January 20, 2015
Russ Hearl built a sales team from three 'lone wolves' to a fleet of 40-plus reps. How? By taking a Henry Ford approach to sales management strategy.
December 01, 2014
Users of Salesforce's Desk.com can now use more than 50 partner apps and connect third-party apps directly to the customer service platform.
November 05, 2014
A new study has revealed that, in jobs that include incentives as part of pay, women make less than men despite better performance.
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Wearable computing can gather data that gets crunched in real time with a device as small as a USB stick. But wearables are mostly single-purpose. Continue Reading
The Internet of Things needs a CRM platform to corral the intelligence that these devices generate. Continue Reading
In Salesforce's tenure in the CRM market, the company has made its mark on cloud and mobility but also on redefining relationships with customers. Continue Reading
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With Microsoft Power BI, the company is demonstrating a shift in focus to enable business users to better analyze data. Continue Reading
Mobile and wearable technologies will continue to change the way companies crunch data and serve customers in 2015. Continue Reading
New data-driven models could be a key CRM trend in 2015 as companies try to find new ways to solidify customer relationships. Continue Reading
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Companies are often eager to get CRM systems up and running as fast as they can. But beware the premature go-live date. Continue Reading
Customer sales analytics can indicate some important data correlations, but for real insight and better sales forecasting methods you need modeling. Continue Reading
CRM professionals can look forward to new applications hitting the market and redefining the very meaning of the word 'customer,' says Alan Earls. Continue Reading
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Healthcare marketing firm PDI Inc. is using Informatica Cloud to integrate Salesforce.com data with on-premises systems. Continue Reading
Make customer experience management a central piece of corporate strategy instead of treating it like an optional plan. Continue Reading
Rimini Street has filed a countersuit against Oracle, calling Oracle's practices "anticompetitive." Continue Reading