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CRM industry news News
August 08, 2014
Sales and marketing platform Salesgenie looks to upgrade lead management and marketing capabilities, enabling users to customize email campaigns and contact prospects; and other CRM news.
August 01, 2014
After buying a majority stake in Komfo, CEM platform provider Sitecore has launched Sitecore Social, a social media marketing suite that allows marketers to publish content on those channels; and other CRM news.
July 11, 2014
Salesforce users can now use the Cirrus Insight Mobile app to access customer information through various mobile email platform options, and other CRM news.
June 20, 2014
Salesforce.com's upgrade of its Desk.com application includes a new agent console, a mobile app and new reporting capabilities.
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Wearable computing can gather data that gets crunched in real time with a device as small as a USB stick. But wearables are mostly single-purpose. Continue Reading
The Internet of Things needs a CRM platform to corral the intelligence that these devices generate. Continue Reading
In Salesforce's tenure in the CRM market, the company has made its mark on cloud and mobility but also on redefining relationships with customers. Continue Reading
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Companies are turning to CRM to build new customer-facing applications. Does this kind of CRM development save time and money? Continue Reading
Avaya IP Office has a new release, 8x8 is improving virtual contact center offerings, and InTouch has new offerings for CRM pros. Continue Reading
CRM professionals can look forward to new applications hitting the market and redefining the very meaning of the word 'customer,' says Alan Earls. Continue Reading
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Companies are often eager to get CRM systems up and running as fast as they can. But beware the premature go-live date. Continue Reading
Customer sales analytics can indicate some important data correlations, but for real insight and better sales forecasting methods you need modeling. Continue Reading
Big changes are afoot in the CRM market. This article explores the trends that will reshape the future of CRM, say experts. Continue Reading
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Healthcare marketing firm PDI Inc. is using Informatica Cloud to integrate Salesforce.com data with on-premises systems. Continue Reading
Make customer experience management a central piece of corporate strategy instead of treating it like an optional plan. Continue Reading
Rimini Street has filed a countersuit against Oracle, calling Oracle's practices "anticompetitive." Continue Reading