Email Alerts
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SAP CRM initiative starts with measuring the customer experience
A CRM initiative that spanned several years for one manufacturer started with a comprehensive assessment of the customer experience and continues with an “innovation team.” News
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2011 customer service trends: The mobile revolution
The TSIA’s John Ragsdale digs into one of the biggest trends in customer service in the coming year -- mobile enablement -- with advice and some historical perspective. Column
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CRM in financial services: Strategies for action
Financial services firms face unique challenges in managing their customer relationships, but a new wave of technology and best practices are helping to guide the way. News
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CRM expert predictions for 2011
SearchCRM.com experts forecast what's in store for 2011 and the evolution of social CRM, mobile and the customer experience is something they can agree on. News
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Column: Tipping point -- B2B video is going mainstream
Denis Pombriant explains how video can help marketers -- and who in the CRM industry is doing it well. Column
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The analyst’s changing role
The way organizations consume and operate CRM systems has changed as the technology has grown to encompass more and more processes. That means viewing the market differently. Column
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CRM software consolidation can mean big ROI
Companies left with multiple CRM systems thanks to mergers, acquisitions and more can find big savings through CRM software consolidation. News
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CRM trends and tips -- Doing more with less
In this e-book, find out how to make the most of the systems and budget you do have, with expert advice from leading analysts at Gartner and Forrester. Continue reading to learn CRM trends and tips and learn how to do more with less. E-Book
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CRM in financial services: Best practices, trends and strategy
Find out how financial services companies are leveraging CRM technology and best practices to improve service and operational efficiency. Read this e-book to learn more and find tips, advice and inspiration for designing a strong CRM strategy for fin... E-Book
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Best practices for a CRM integration strategy
It's not always easy to integrate CRM with other applications, but Jill Dyche says it's worth it. Learn more from this podcast on CRM integration. Podcast