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CRM strategy

Digital CRM likely to alter service and data gathering

Disney World and other companies have started using digital CRM to get pulse of customers and gather data.
social media listening

Social media listening, also known as social media monitoring, is the process of identifying and assessing what is being said about a company, individual, product or brand.
CIO hopes CRM techniques will give muscle to Bally

Bally Total Fitness CIO Guy Thier wants to turn around the health club chain's image with new CRM strategies.
Social media channels need support in a call center

Proper staffing, training and strategies can make social media channels work wonders in a contact center, according to industry observers.

CRM strategy

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Microsoft's WebTV puts its CRM hopes in Stream

Article | 30 Mar 2001
Customer relationships are conversations

As companies move their operations into a more customer-centric era that involves interactions over the Internet, as well as traditional call-center customer support, CRM has moved further into the spotlight. Many companies do practice some form o... Interview | 14 Mar 2001
Report: CRM requires a sound IT strategy

Article | 30 Jan 2001
Holiday CRM � Outsourcing in India may save a company, in more ways than one

Article | 28 Dec 2000
Quick Takes: New software birth, marriages of the CRM solutions

Article | 18 Dec 2000
Putting the P in CRM: Partner relationship management

Where CRM deals primarily with the sharing of information internally with sales, marketing and customer service, PRM focuses on the external partner, the supplier and distributor. Article | 09 Oct 2000

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