Customer data integration and CRM News
March 11, 2015
Pet Supplies Plus needed to consolidate a handful of legacy systems and move to the cloud to better serve its customers in a multichannel fashion.
December 15, 2014
Customer data management is not high on many organizations' lists of priorities -- until it has to be. Customers get the same ads over and over again. They say a company they've done business with for years doesn't know them. Or thinks they're ...
October 14, 2014
An SAP and Salesforce integration created consistent price quotes for customers, which eliminated the used-car salesman mentality at one company.
September 05, 2014
AppMesh's latest update to its mobile app, SalesMesh, gives users more ways to refine customer data before it is put into a corporate system.
Customer data integration and CRM Get Started
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Big data CRM (big data customer relationship management) refers to the practice of integrating big data into a company's CRM processes with the goals of improving customer service, calculating return on investment on various initiatives and ... Continue Reading
Companies looking to invest in big data initiatives for CRM need to ensure that their data houses are in order first. Continue Reading
Big data presents myriad challenges and benefits for CRM. Leveraging it can help companies achieve that elusive 360-degree customer view. Continue Reading
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At Microsoft Convergence, an expert says that companies are still hesitant about the cloud, but some are taking refuge in the Microsoft hybrid cloud. Continue Reading
How can the numbers enable decision-makers to translate the 'science' of the numbers into the 'art' of analysis? Continue Reading
Today's customer service requires that companies use the channels customers prefer. But customers still eye new channels like video chat suspiciously. Continue Reading
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The initial set up and configuration is fairly straight forward, which is one of the strengths of this product.Powered by IT Central Station
Valuable Features: Matching, merging and survivorship Maintaining cross reference and merge history information • Improvements to My...Continue Reading
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Valuable Features: - Seamless integration of MDM, data quality and data integration modules - Repository of data models from other customers -...Continue Reading
PCM is a tool for master data management or enterprise information management used to build and maintain a unique and clean master entity that is free from problems associated with data quality.Powered by IT Central Station
Valuable Features: • PCM is a tool used to manage, predict, and monitor multi-year data projects, and avoid failure of programs. • PCM updates...Continue Reading
Manage Customer data integration and CRM
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As companies strive for a 360-degree view of their customers, mastering big data can help make sense of consumer interactions. Continue Reading
Getting a holistic view of customers takes more than technology; companies need to eliminate data silos and gain insight about customer experience. Continue Reading
Organizations now know that lost employee productivity comes from data overload. Which data tools can help workers sift through the information? Continue Reading
Problem Solve Customer data integration and CRM Issues
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New technologies may point the way to improved data collection, but organizations need to shore up data management and security practices first. Continue Reading
Your approach to customer data integration needs to be guided by another strategy to determine which information is relevant. Continue Reading
Government regulations encourage healthcare providers to maintain information silos, hobbling the data analysis that could improve business processes and patient care. Continue Reading