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Customer loyalty and retention News
September 13, 2017
If your company wants to tap into the emotion and sentiment customers display on social media, social media mapping may be the answer. Learn about one company's approach.
June 07, 2017
Customer contact channels offer many potential touchpoints, but customers don't want to hear from you that often. Three executives share strategies for balanced customer contacts.
March 07, 2017
It's time for sales and service departments to become better connected. Businesses are just beginning to skim the surface of the potential for their integrations.
November 29, 2016
HubSpot CEO Brian Halligan recently outlined research on how the sales cycle has changed: Supply is up, demand is down and the cold call is dead.
Customer loyalty and retention Get Started
Bring yourself up to speed with our introductory content
Surprise and delight is a marketing approach that seeks to attract and nurture customers by enhancing interactions with them and offering them unexpected rewards. Continue Reading
A charm offensive is an intense and carefully plotted campaign to win over someone who may not be favorably disposed toward the campaigner. Continue Reading
Healthcare organizations will have to go beyond traditional approaches to patient retention if they want to keep their patients. Personalized recommendations are one place to start. Continue Reading
Evaluate Customer loyalty and retention Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
Contact center voice technologies with natural language processing improve CRM and speech analytics for better customer service, but blind spots hold up progress. Continue Reading
With the recent emergence of e-commerce technologies like Amazon Go and Commerce Cloud, customer experience has greater potential, but it also poses security issues. Continue Reading
New software alone probably won't help your organization address its marketing woes. You're going to need to develop a marketing software strategy. Continue Reading
Manage Customer loyalty and retention
Learn to apply best practices and optimize your operations.
To win the war for talent, you need a great employee experience strategy that addresses culture, workspace and technology. Here are some essentials you need to get started. Continue Reading
'Employee experience,' which borrows from customer experience and design thinking, trumps employee engagement as a strategic focus. Here's a look at why. Continue Reading
Organizations can benefit greatly from applying predictive analytics to contact center data. Here's a look at four areas ripe for upgrades in those workflows. Continue Reading
Problem Solve Customer loyalty and retention Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
Everything from your applicant tracking system to how the company welcomes and trains new hires has an effect on job seekers and employees. Here's why it all matters. Continue Reading
Learn how to improve the customer experience with these 15 customer experience initiatives any company can implement. Continue Reading
Companies still need to be convinced that content marketing strategies are must-haves in the marketing toolkit. Continue Reading