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Data governance News
January 23, 2018
Whether or not Salesforce is building out its own infrastructure is the first big CRM story in 2018, but it won't be the only one.
September 14, 2017
In this SearchCIO video, learn how e-commerce company ALDO is using its data governance initiative to support the company's business intelligence processes and spur growth.
August 10, 2017
Chemonics upgraded its technological process from telex-era capabilities to cloud-based software for its worldwide projects.
June 07, 2017
Companies selling to 27 European Union nations must monitor how the GDPR will affect marketing, as the EU creates new guidelines for CRM use of customer data.
Data governance Get Started
Bring yourself up to speed with our introductory content
Doxing is the act of gathering information about a target individual or organization and making it public. The term is hacker-speak for documenting. Continue Reading
Buying signals are behavioral cues that indicate the intentions of prospective or existing customers in terms of their readiness to buy. Continue Reading
Data smog refers to the volume and velocity of data that is being created by devices connected to the Internet of Things. Continue Reading
Evaluate Data governance Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
Between new GDPR email marketing regulations and questions about AI, the marketing automation trends to watch might include an AI slowdown. Experts give mixed opinions. Continue Reading
In this video, Aldo's David Dadoun discusses why people and processes are more important than technology in the company's data governance program. Continue Reading
AI, analytics and machine learning -- once separate technologies -- are now integrating into powerful new combinations for customer retention and service. Continue Reading
Manage Data governance
Learn to apply best practices and optimize your operations.
More AI capabilities, intelligent security and augmented reality should gain prominence for CRM users in 2018. Continue Reading
The difference between traditional data governance and rules surrounding the mining of customer data is an extra layer to prevent the 'stalker effect' that turns away business. Continue Reading
Customer data governance policies differ from traditional data governance in several ways. Finding that line between building trust among customers and stalking them is a start. Continue Reading
Problem Solve Data governance Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
Government regulations encourage healthcare providers to maintain information silos, hobbling the data analysis that could improve business processes and patient care. Continue Reading
In a multichannel contact center, many people may need access to customer data. Learn to ensure data security under challenging conditions. Continue Reading
According to Salesforce.com, about 70% of CRM data “goes bad,” or becomes obsolete, annually. Find out the truth behind this statistic, and strategies companies can use to keep data up to date. Continue Reading