Internet marketing strategy

• Social media and CRM -- The marketing perspective 10 Nov 2009

  Column - In his first article evaluating the marketing side of social CRM, Allen Bonde offers up some definitions and a framework for discussion.

• When interests coincide: Social CRM and vertical communities 10 Aug 2009

  Column - In his first column for SearchCRM.com on trends in social CRM, Paul Greenberg examines the emergence of vertical communities, including Lane Bryant and the National Comprehensive Cancer Network.

• Xerox embarks on social media monitoring program 16 Jun 2009

  Article - Like many organizations, Xerox is working to establish a social media monitoring program. A new wave of software and services is emerging to fill that need.

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• Entering marketing campaign data automatically in SAP CRM 4.0

  Ask the Expert - Learn marketing campaign tips for SAP CRM, including how to enter leads and activity data automatically in this expert tip from Srini Katta.

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• Strategic Internet marketing tutorial

  Special Report - In order to develop a strategic Internet marketing plan, marketers need to understand where their customers and potential customers are going for information. In today's marketplace, many customers are using the Internet to make purchases, read customer...

• Web 2.0: Top ten buzzwords

  Top Buzzwords - Read the top definitions related to Web 2.0, the advanced Web that is creating a more interactive and participatory internet. Web 2.0 affects how customers relate to their businesses, and continually evolving technologies ensure that Web 2.0's...

• Web 2.0 and CRM quiz

  Quiz - This quiz on Web 2.0 and CRM was designed to test your knowledge of Web 2.0 technology and social networking and open your eyes to how this technology can help advance CRM initiatives.

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• Presentation Transcript: Computing as a Service- New Models for Scaling your Online Business Published by: Rackspace Hosting & Limelight Networks | 21 Oct 2009

  Presentation Transcript - Learn how service-based solutions can bring flexibility and lower costs to your IT infrastructure. Find out how to maximize your organization's resources and quickly scale your infrastructure to meet the demands of expanding global online audiences.

• Avatars Proven to Increase Advertising Effectiveness Published by: Humanity Interactive | 30 Sep 2009

  Case Study - Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness.

• Computing as a Service- New Models for Scaling your Online Business - Vendor Webcast Published by: Rackspace Hosting & Limelight Networks | 25 Sep 2009

  Webcast - Learn how service-based solutions can bring flexibility and lower costs to your IT infrastructure. Find out how to maximize your organization's resources and quickly scale your infrastructure to meet the demands of expanding global online audiences.

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• greenwashing 19 Sep 2007

  Word - Greenwashing is the practice of making an unsubstantiated or misleading claim about the environmental benefits of a product, service, technology or company practice. (Continued...)

• ContextAds 28 Jun 2007

  Word - ContextAds is a targeted advertising program designed for the Linden Lab Second Life virtual community... (Continued)

• contextual marketing 25 Apr 2007

  Word - Contextual marketing is an online marketing model in which people are served with targeted advertising based on their current page or recent browsing behavior... (Continued)

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