Internet marketing strategy

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  • multichannel marketing

    Multichannel marketing is the practice of businesses interacting with their customers through many different channels, meeting customers on the platforms that they prefer to use. Continue Reading

  • inbound marketing

    Inbound marketing is a strategy that focuses on attracting customers, or leads, via company-created Internet content, thereby having potential customers come to the company rather than marketers vying for their attention. Continue Reading

  • advertorial

    An advertorial is a digital or print article that appears neutral but is sponsored content to promote a product or service. Continue Reading

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