Marketing management and strategy

Email Alerts

Register now to receive SearchCRM.com-related news, tips and more, delivered to your inbox.
By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy
  • Call center eLearning: Top 10 buzzwords

    Providing ongoing call center agent training and coaching should be a high priority for call centers of any size. We've gathered these call center eLearning buzzwords to help you understand the basics of eLearning technology and decide if it's right ... 

  • Cell phone activities for call center teams

    Cell phone activities are a great way to encourage team building in call centers. This chapter outlines a few cell phone activities call center managers can use to introduce new employees to the call center team and break the ice in the office. 

  • Office poker games to break the ice in the call center

    Office poker games are a fun way to encourage your employees to get to know each other better.This chapter excerpt from "More Quick Team-Building Activities for Busy Managers" gives step-by-step instructions for starting an interactive game of office... 

  • Team building games for call center employees

    This chapter includes three team building games for call center employees. These activities can be used to encourage team building in call centers and motivate call center staff. 

  • The influencer marketing approach

    This chapter from "Influencer Marketing" explains how marketing has changed and why marketers must now target influencers in the market in order to reach consumers. 

  • Measuring customer service excellence

    Start measuring customer service in your organization with this chapter from "Delivering and Measuring Customer Service." Learn the three ways any company can measure the level of service their employees are providing and get the pros and cons of eac... 

  • Speech analytics software: Top 10 headlines

    Speech analytics is still an emerging technology for the call center, but experts predict significant growth for the speech analytics market in the years to come. We've gathered the top headlines on speech analytics to help you decide if the technolo... 

  • Microsoft Dynamics CRM 4.0: Special report

    In this Microsoft CRM special report, we've compiled the latest news and information on Microsoft Dynamics CRM 4.0. Browse recent headlines, expert advice, podcasts and screencasts and read exclusive coverage from Microsoft Convergence 2008. 

  • Building a customer-centric culture

    This chapter from "Successful Direct Marketing Methods" focuses on building lasting customer relationships. Learn how to build a customer-centric culture within your organization and read case studies in relationship marketing. 

  • Customer experience management: Top five headlines

    In an attempt to build customer satisfaction and brand loyalty, many companies have turned their attention to the customer experience. We've gathered our most popular headlines on customer experience management (CEM) to get you up to date on the late...