CRM / Call Center Topics:
Online customer service
This online customer service topic section features resources to help you define the pros and cons of online customer service and evaluate vendors. Learn how to get started with using self-service technology and discover web-based customer service best practices. Read case studies from organizations that are finding success with e-service technology and how call centers are using chat effectively. Read online customer service news about self-service vendors and market trends, plus find advice and resources to improve your call center's online customer service strategy.
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Are customer communities really all that helpful?
Voices of CRM blog
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14 Sep 2009
News - Customer communities are touted as a way to transform businesses to a customer-centric enterprise, but a speaker at the Gartner CRM Summit and personal experiences say it's not that easy.
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SaaS CRM vendors get serious about Web self-service features
09 Sep 2009
Article - Oracle, Salesforce.com and RightNow all took significant steps toward beefing up their customer service capabilities with customer communities and self-service features.
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RightNow buys HiveLive to deliver customer communities integrated with CRM
08 Sep 2009
Article - RightNow became the latest CRM vendor to offer a social CRM component, this time buying HiveLive to help organizations build their own customer communities integrated with CRM.
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Voices of CRM: Five strategies for social media customer service
Voices of CRM blog
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20 Aug 2009
News - In this podcast, Natalie Petouhoff, an analyst with Forrester, outlines her recent report on the pitfalls and best practices for delivering customer service through social media.
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Allegiance consolidates enterprise feedback management market with Inquisite acquisition
14 Jul 2009
Article - Allegiance is adding Inquisite's online surveying tool to build out its enterprise feedback management offering.
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New SAP CRM ordering system helps Coke roll out new dispenser
14 May 2009
Article - A new beverage dispenser designed to revolutionize Coke's distribution system demanded a new way for the soda giant to service customers.
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Customer service on Twitter takes more than software
31 Mar 2009
Article - Comcast's director of digital care shares how his company is using social networks like Twitter for customer service.
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Should marketing or customer service manage your social networking efforts?
05 Mar 2009
Article - The emergence of Web 2.0 and social networks has left many wondering who should take responsibility for the new channel.
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Customer service in the cloud is Salesforce.com's latest effort
15 Jan 2009
Article - Salesforce.com is releasing it Service Cloud, a group of applications and integrations to help customer service operations monitor and leverage online communities.
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Salesforce.com acquires InStranet, adds knowledge management to CRM suite
20 Aug 2008
Article - Salesforce.com's largest acquisition to date will bolster its service suite, adding knowledge management to its Customer Portal and Service and Support applications.
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