Web 2.0 and CRM - SearchCRM.com

Social CRM and Web 2.0

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  • social media monitoring

    Social media monitoring, also known as social listening, is the process of identifying communications on social channels to assess what is being said about a company, individual, competition, product or brand. 

  • social CRM

    Social CRM is customer relationship management fostered by communication with customers through social networking sites, such as Twitter and Facebook. 

About Social CRM and Web 2.0

Learn about social CRM and Web 2.0 in this topic section. Read the latest Web 2.0 news and find out which CRM vendors are adding Web 2.0 technology to their CRM software suites. Get the top headlines on developments in social CRM and social media management and learn how CRM is influenced by social media applications like Twitter and Facebook. Get expert advice on using Web 2.0 in the call center and using social media to manage your CRM strategy. Use our guides to help you navigate this new technology and get the most out of CRM, Web 2.0 and social networking.