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| 1 - 10 of 18 in Definitions |
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key performance indicator
10 Aug 2006
WORD - A key performance indicator (KPI) is a business metric used to evaluate factors that are crucial to the success of an organization. KPIs differ per organization; business KPIs may be net revenue or a customer loyalty metric, ...
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cost per call
10 Aug 2006
WORD - Cost per call is a call center metric calculated by dividing the total operational costs by the total number of calls for a given period of time.
As SearchCRM.com's call center expert Lori Bocklund explains, cost per call ...
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cost center
10 Aug 2006
WORD - A cost center is part of an organization that does not produce direct profit and adds to the cost of running a company. Examples of cost centers include research and development departments, marketing departments, help desks ...
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real-time analytics
18 May 2006
WORD - Real-time analytics is the use of, or the capacity to use, all available enterprise data and resources when they are needed. It consists of dynamic analysis and reporting, based on data entered into a system less than one ...
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predictive analytics
23 Mar 2005
WORD - Predictive analytics is the branch of data mining concerned with the prediction of future probabilities and trends. The central element of predictive analytics is the predictor, a variable that can be measured for an ...
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dirty data
21 Sep 2004
WORD - In a data warehouse, dirty data is a database record that contains errors. Dirty data can be caused by a number of factors including duplicate records, incomplete or outdated data, and the improper parsing of record fields ...
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customer acquisition cost
07 Jan 2004
WORD - Customer acquisition cost is the cost associated with convincing a consumer to buy your product or service, including research, marketing, and advertising costs. An important business metric, customer acquisition cost should ...
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business metric
09 Dec 2003
WORD - A business metric is any type of measurement used to gauge some quantifiable component of a company's performance, such as return on investment (ROI), employee and customer churn rates, revenues, EBITDA, and so on. Business ...
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customer segmentation
30 Nov 2003
WORD - Customer segmentation is the practice of dividing a customer base into groups of individuals that are similar in specific ways relevant to marketing, such as age,
gender, interests, spending habits, and so on. Using ...
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Web analytics
27 Oct 2003
WORD - Web analytics is the process of analyzing the behavior of
visitors to a Web site. The use of Web analytics is said to enable a business to attract more visitors, retain or attract new customers for goods or services, or to ...
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