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IN THIS TOPIC:	NEWS (83) , EXPERT TECHNICAL ADVICE (151) , REFERENCE & LEARNING (55) , DOWNLOADS (5) , BEST WEB LINKS (1) , DEFINITIONS (4)

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	Understanding customer behavior with Don Peppers Published by: SearchCRM.com \| 25 Apr 2008 PODCASTS - In the April installment of the Creating Customer Value podcast series, Don Peppers takes questions from readers on handling customer complaints and analyzing customer needs.


	Maximizing shareholder value through customers with Martha Rogers Published by: SearchCRM.com \| 28 Mar 2008 PODCASTS - In this podcast, Martha Rogers discusses the link between customer value and shareholder value and gives advice for companies looking to win back lost customers.


	Customer value in the long-term with Don Peppers Published by: SearchCRM.com \| 28 Feb 2008 PODCASTS - Learn how customer value changes over time and learn strategies to increase customer value in this customer equity podcast with Don Peppers.


	Measuring customer worth and lifetime value with Martha Rogers Published by: SearchCRM.com \| 22 Jan 2008 PODCASTS - Learn about the importance of measuring customer worth and tips on how to execute on measuring customer lifetime value in this customer equity podcast with Martha Rogers.


	Creating Customer Value: A series with Peppers and Rogers Published by: SearchCRM.com editorial staff \| 22 Jan 2008 PODCASTS - Get advice on customer equity and customer trust strategy with these expert podcasts from Don Peppers and Martha Rogers.


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