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Voices of CRM: Sheryl Kingstone on mobile CRM
SearchCRM.com | 09 Jul 2007
ARTICLE - Sheryl Kingstone, director for customer centric strategies at the Yankee Group, discusses deploying mobile CRM applications and best practices.
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Dell takes marketing mobile
Peppers & Rogers Group, special to SearchCRM.com | 23 May 2007
ARTICLE - A campaign targeting college students via text messages has paid big dividends for Dell.
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Mobile CRM sees midmarket momentum
SearchCRM.com | 28 Sep 2006
ARTICLE - A series of software releases, partnerships and acquisitions is bringing mobile CRM technology to a wider range of organizations.
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CRM SaaS vendors moving to mobile
SearchCRM.com | 26 Jul 2006
ARTICLE - On-demand CRM vendors are extending their functionality into mobile applications, and though they can be a good fit for some, there's still a need for mobile platforms.
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