Marketing campaign management
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Marketing campaign management

IN THIS TOPIC:  NEWS (26) , EXPERT TECHNICAL ADVICE (7) , REFERENCE & LEARNING (6) , WHITE PAPERS , DEFINITIONS (7)

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SAP CRM overview: Marketing campaign software
Written by: Srini Katta | 25 Jun 2008
CHAPTER DOWNLOAD - This chapter from "Discover SAP CRM" discusses SAP CRM's eight marketing components in detail.
Email marketing: The complete guide
Written by: Dave Chaffey | 23 Feb 2007
CHAPTER DOWNLOAD LIBRARY - In this tip on email marketing, you'll find a guide to common challenges related to email marketing, as well as innovations that are being used in the field.
Emotion and Reason in Consumer Behavior
Written by: Arjun Chaudhuri | 01 Dec 2006
CHAPTER DOWNLOAD LIBRARY - Learn how to create effective campaigns in this chapter download. This text provides new insights into the effects that emotion and rational thought have on marketing outcomes.
Exploring customer behavior
Written by: Arch G. Woodside | 11 Nov 2006
CHAPTER DOWNLOAD LIBRARY - Get up to date on customer behavior and how you can channel customer loyalty to your company with marketing strategy.
Email marketing quiz
09 Oct 2006
QUIZ - Email marketing is a vital strategy for today's businesses. Test yourself on email marketing practices and terms with this quiz from SearchCRM.com.
Learning Guide for Marketing Effectiveness
19 Aug 2004
FEATURED TOPIC - SearchCRM.com has put together a Learning Guide for Marketing Effectiveness to help beginners, as well as seasoned marketing veterans, deal with marketing in a multi channel world.


  1 - 6 of 6 in Reference & Learning  

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