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Measuring ROI
03 Feb 2002
FEATURED TOPIC - The economic downturn of the past year has shifted the focus of CRM implementation from speed to quality. Many executives now demand that their CRM teams demonstrate expected ROI on a project before approving any technology. |
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CRM in a down economy
26 Nov 2001
FEATURED TOPIC - In these grim economic times, how can organizations justify the high costs associated with CRM? And is CRM really worth it? Make use of the resources we have compiled on this topic. |
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