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CRM's ROI answer
SearchCRM.com | 23 Mar 2005
ARTICLE - Companies seeking to get the "360-degree view" of their customers and achieve some ROI out of their CRM investment may have to spend a little more on customer data integration.
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CRM ROI 101
SearchCRM.com | 25 Jun 2004
ARTICLE - A carefully laid out ROI methodology can help you avoid the notorious CRM failures that so many companies have suffered. Here's some advice on setting your ROI game plan.
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With ROI, foresight is 20/20
Peppers & Rogers Group, special to SearchCRM.com | 26 Apr 2004
ARTICLE - You can't get a return on your CRM investment unless you figure out a way to measure the project's success.
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| EXPERT TECHNICAL ADVICE: 1 - 3 of 7 |
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Measuring ROI for a CRM upgrade
06 Nov 2007
EXPERT ANSWER - In this tip, learn how to measure the ROI of a CRM upgrade and how to analyze net tangible benefits, intangible benefits and risk.
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| REFERENCE & LEARNING: 1 - 1 of 1 |
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CRM ROI quiz
SearchCRM.com | 28 Jan 2008
QUIZ - There's still a lot to learn about ROI for CRM. Take this quiz to test your knowledge of ROI and read expert advice on how to get ROI from your CRM projects. |
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