Introduction to customer self service
Overview of self-service vendors
Self-service vendors in the news
Evaluating and implementing self-service technology
Self service and the customer experience
Self-service case studies
More learning tools
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|Customer self-service case studies|
Find out how other businesses have handled their online customer self-service implementations, and learn about the many options that are available in the customer self-service market. These case studies cover several vertical industries and explore the self-service challenges unique to each, as well as the customer self-service experience.
Customer self service in the automotive industry
Read more in this case study: Chrysler gives self service a tune-up
Learn more in this case study: Honda revs up its survey strategy
Customer self service in the healthcare industry
Learn more in this case study: Self-service search provides the answers for Humana
Customer self service in retail
Find out more in the case study: CompUSA turns product reviews into customer insight
Customer self service in telecommunications and high-tech
By offering two Web-based options for customers to find information, Creative Labs has reduced call volume into the contact centers by two-thirds, and call-abandonment rates have fallen below 6%. Most important, Lamberti said, customer confidence has increased.
Read more details in this case study: Creative Labs caters to customers
Learn more in this case study: BellSouth calls up new search tool