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SaaS CRM market trends

• CRM gets smart with artificial intelligence technologies

  Moving away from legacy CRM to cloud-based systems that can integrate big data and machine learning should be a top priority for businesses, say CRM professionals. Continue Reading

• Predictive analytics as a sales intelligence tool

  The capabilities brought about by predictive analytics have helped sales intelligence tools evolve. Find out how your organization can benefit from them in this podcast. Continue Reading

• Are chock-a-block CRM features bloating CRM platforms?

  CRM systems abound with different functionality and features in today's market. But is that a blessing or a curse for CRM buyers? Continue Reading

• Productivity applications get boost from the cloud

  By untethering applications from a company's servers or an employee's individual desktop, cloud computing has enabled workers to collaborate in new and more efficient ways. Continue Reading

• Microsoft Convergence focuses on analytics, cloud

  Microsoft Convergence attendees explored the new cloud-based Power BI analytics tool at the conference. Continue Reading

• IT change management needs to spell out ROI for users

  CRM projects will fail from the outset if your change management strategy doesn't center on what's in it for users.Continue Reading

• Sales analytics, forecasting get a boost from data modeling

  Customer sales analytics can indicate some important data correlations, but for real insight and better sales forecasting methods you need modeling.Continue Reading

• Customer experience management trends to watch

  Our experts analyze customer service trends and strategies that companies of all sizes can use to amplify the customer experience.Continue Reading

• CRM software subscription models: Do they make sense?

  Cloud trends have made the software subscription model attractive to companies rather than paying a lump-sum up-front cost.Continue Reading

• Hosted contact centers don't help or hurt customer experience

  Compared with on-premises models, hosted contact centers don't harm or enhance customer experience.Continue Reading

• Better data hinges on CRM system integration

  Here's why a lack of CRM system integration with other corporate data can be the difference between success and failure of an IT project.Continue Reading

• Mobile devices are uprooting your CRM business processes

  Even if you don't know it yet, mobile devices are butchering your old CRM business processes. Is your company ready for the adjustment?Continue Reading

• Painless migration to a subscription-based services business model

  The subscription-based service business model has blown away the older structures of many marketplaces. Here are how-tos on migrating to the model.Continue Reading

• Why cloud-based CRM systems make sense

  Cloud-based CRM systems can be more agile and flexible than on-premises applications, one expert argues. So, why aren't enterprises adopting them?Continue Reading

• ASP (application service provider)

  Learn about ASPs (application service providers) and how they offer alternative to traditional, on-premise CRM.Continue Reading