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Zendesk to acquire AI customer service bot startup Ultimate
Zendesk continues its acquisition spree with plans to buy partner Ultimate, making way for more straightforward integration of virtual agents.
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Salesforce TDX reveals how consumer and enterprise AI differ
The soaraway success of GenAI chatbots has obscured how enterprise AI differs from consumer AI. Salesforce's TDX developer conference threw those differences into some relief.
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8 free marketing automation tools for SMBs
Marketing automation can help any business engage more customers, but SMBs might need it most. These free tools can help small marketing teams get started with automation.
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Marketing automation checklist for SMB buyers
How can SMBs and small marketing teams develop a proper marketing automation strategy? With a checklist. Here's what to include in a checklist for a successful strategy.
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Salesforce TDX reveals how consumer and enterprise AI differ
The soaraway success of GenAI chatbots has obscured how enterprise AI differs from consumer AI. Salesforce's TDX developer conference threw those differences into some relief.
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E-Commerce News
SAP's Mirakl integration improves B2B e-commerce experience
Mirakl's platform lets B2B e-commerce companies create an online shopping experience that is more like B2C -- easier to configure, with a simpler interface for the end user.
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Customer Service & Contact Center News
Zendesk to acquire AI customer service bot startup Ultimate
Zendesk continues its acquisition spree with plans to buy partner Ultimate, making way for more straightforward integration of virtual agents.
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Customer Experience Management News
Oracle adds generative AI tools to Fusion CX applications
The new tools are among 50 generative AI features Oracle released for several Fusion applications, from CX to HR and supply chain.
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Customer Data Management News
What's next for Salesforce Einstein AI and Data Cloud
What's next for Salesforce as it builds Data Cloud and integrates it with Einstein AI? EVP and GM of both, Rahul Auradkar, explains what to expect.
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CRM Tools & Strategy News
Salesforce users empowered to build no-code Einstein Copilots
Salesforce admins and developers can build custom generative AI assistants for workflows across the platform for sales, service, marketing and e-commerce.
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Evaluate
Salesforce TDX reveals how consumer and enterprise AI differ
The soaraway success of GenAI chatbots has obscured how enterprise AI differs from consumer AI. Salesforce's TDX developer conference threw those differences into some relief.
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8 free marketing automation tools for SMBs
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Marketing automation checklist for SMB buyers
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6 benefits of omnichannel marketing
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How to overcome the top 6 marketing automation challenges
Marketing automation tools can improve employee productivity if organizations avoid common pitfalls, such as poor planning and a lack personalized messaging.
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7 Microsoft Dynamics 365 implementation issues
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5 email marketing challenges and their solutions
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Banks aim to improve customer experience for users online
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10 marketing trends to watch for in 2024
Marketers in 2024 must embrace AI, voice search, chatbots, personalized marketing, video, social commerce, influencers, VR, sustainability and big data for a competitive edge.
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Field service management software vendors to know in 2024
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7 customer experience trends to know in 2024
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Compare the top 10 marketing automation software
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How to create a diversity and inclusion marketing strategy
Diversity marketing helps organizations attract new customers, but to implement a strategy, marketers need an internal D&I initiative and to learn about their audience.
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10 marketing trends to watch for in 2024
Marketers in 2024 must embrace AI, voice search, chatbots, personalized marketing, video, social commerce, influencers, VR, sustainability and big data for a competitive edge.
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How to get started with marketing automation for SMBs
Marketing automation can help SMBs, which may lack marketing budgets and resources. With certain processes automated, an SMB's marketing team can spend more time creating.
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The evolution of chatbots and generative AI
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The history and evolution of CRM
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Customer experience management
Oracle adds generative AI tools to Fusion CX applications
The new tools are among 50 generative AI features Oracle released for several Fusion applications, from CX to HR and supply chain.
-
Customer service and contact center
Zendesk to acquire AI customer service bot startup Ultimate
Zendesk continues its acquisition spree with plans to buy partner Ultimate, making way for more straightforward integration of virtual agents.
-
CRM tools and strategy
Salesforce users empowered to build no-code Einstein Copilots
Salesforce admins and developers can build custom generative AI assistants for workflows across the platform for sales, service, marketing and e-commerce.