Commerce technology and strategy
New & Notable
5 New Skills for Contact Center Pros
What are the best new skills you should have in your contact center management toolkit? Scott Sachs, call center technology guru and president of SJS Solutions, explains 5 critical ones.
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Commerce technology and strategy News
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March 15, 2018
15
Mar'18
Salesforce e-commerce gets B2B boost with CloudCraze purchase
To improve its e-commerce offerings, the CRM company bought B2B commerce product CloudCraze for an undisclosed amount. The purchase will add B2B functionality.
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January 23, 2018
23
Jan'18
Salesforce-Oracle breakup on the horizon? Some say it's possible
Whether or not Salesforce is building out its own infrastructure is the first big CRM story in 2018, but it won't be the only one.
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March 15, 2017
15
Mar'17
Campaign Monitor's Tagga acquisition merges email marketing, CRM
The purchase of Tagga is expected to help Campaign Monitor combine cloud email marketing with CRM. Less costly, more personalized marketing campaigns will be possible.
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February 01, 2017
01
Feb'17
How Salesforce AI aims to change everyday business
The Salesforce flavor of artificial intelligence, Einstein, is trying to bring practical productivity to everyday tasks, but can it prevail over long-standing competition?
Commerce technology and strategy Get Started
Bring yourself up to speed with our introductory content
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Interactive Voice Response (IVR)
Interactive Voice Response (IVR) is an automated telephony system that interacts with callers, gathers information and routes calls to the appropriate recipients. Continue Reading
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customer experience management (CEM or CXM)
Customer experience management (CEM or CXM) is the collection of processes a company uses to track, oversee and organize every interaction between a customer and the organization. Continue Reading
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virtual agent (intelligent virtual agent or virtual rep)
A virtual agent (sometimes called an intelligent virtual agent, virtual rep or chatbot) is used to describe a program based in artificial intelligence (AI) that provides automated customer service. Continue Reading
Evaluate Commerce technology and strategy Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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Blockchain loyalty programs next wave of customer experience
While blockchain platforms are still under construction and use cases are still being written, Hooters invests in its own. Others -- including employee rewards -- are to come. Continue Reading
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Accommodating GDPR email marketing regulations a top priority
Between new GDPR email marketing regulations and questions about AI, the marketing automation trends to watch might include an AI slowdown. Experts give mixed opinions. Continue Reading
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The future of e-commerce and CRM: What to watch
Integrating e-commerce and CRM will become the norm as B2B and B2C operations look to mobile-first marketing to close sales, keep up with Amazon and derive revenue from AI. Continue Reading
Manage Commerce technology and strategy
Learn to apply best practices and optimize your operations.
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How to improve retail sales in seven steps
Retailers, especially traditional brick-and-mortar retailers, need to throw caution to the wind and follow these seven steps to spur sales and provide remarkable retail. Continue Reading
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E-commerce GDPR for Salesforce: Watch what data you capture
Making your Salesforce GDPR compliance strategy for e-commerce starts with monitoring the customer data you collect, starting with cookies -- and we don't mean the Keebler kind. Continue Reading
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Expert: Boring retail is dying as tech gains importance
Technologies such as augmented reality and AI in retail are becoming more important for brands looking to gain a selling edge. Tune in to the latest Pipeline podcast to learn more. Continue Reading
Problem Solve Commerce technology and strategy Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
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Survey marketing leads to sales insights for outdoor association
After decades of catering to the needs of known customers, outdoor retailers now see the light and are targeting old and new customers with data-driven marketing and sales initiatives. Continue Reading
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How to improve the customer experience in 15 steps
Learn how to improve the customer experience with these 15 customer experience initiatives any company can implement. Continue Reading
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Top contact center management dos and don'ts
Customer service agents set the tone for a customer's interactions with a company. Learn how to improve the experience with contact center management dos and don'ts from an expert. Continue Reading