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Data governance News
January 23, 2018
Whether or not Salesforce is building out its own infrastructure is the first big CRM story in 2018, but it won't be the only one.
September 14, 2017
In this SearchCIO video, learn how e-commerce company ALDO is using its data governance initiative to support the company's business intelligence processes and spur growth.
August 10, 2017
Chemonics upgraded its technological process from telex-era capabilities to cloud-based software for its worldwide projects.
June 07, 2017
Companies selling to 27 European Union nations must monitor how the GDPR will affect marketing, as the EU creates new guidelines for CRM use of customer data.
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An entity relationship diagram (ERD), also known as an entity relationship model, is a graphical representation of an information system that depicts the relationships among people, objects, places, concepts or events within that system. Continue Reading
There is stress as the EU's General Data Protection Regulation compliance deadline nears, but the GDPR privacy movement is a good thing for data policies, advises consultant Daragh O Brien. Continue Reading
Doxing is the act of gathering information about a target individual or organization and making it public. The term is hacker-speak for documenting. Continue Reading
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Between new GDPR email marketing regulations and questions about AI, the marketing automation trends to watch might include an AI slowdown. Experts give mixed opinions. Continue Reading
In this video, Aldo's David Dadoun discusses why people and processes are more important than technology in the company's data governance program. Continue Reading
AI, analytics and machine learning -- once separate technologies -- are now integrating into powerful new combinations for customer retention and service. Continue Reading
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Learn how the General Data Protection Regulation applies specifically to the CRM space and how managers can best ensure compliance within their organizations. Continue Reading
When GDPR went into effect four months ago, some U.S. companies just shut down communications with EU customers, but compliance can benefit organizations and marketers. Continue Reading
The GDPR's data protection officer mandate gives the EU a point person for compliance complaints, but not all companies need one. See when DPOs are required and what they do. Continue Reading
Problem Solve Data governance Issues
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The customer relationship manager has a challenging and ever-evolving role to play when it comes to optimizing the customer experience. Continue Reading
The difference between traditional data governance and rules surrounding the mining of customer data is an extra layer to prevent the 'stalker effect' that turns away business. Continue Reading
Customer data governance policies differ from traditional data governance in several ways. Finding that line between building trust among customers and stalking them is a start. Continue Reading