Evaluating CRM software

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Staff Pick: CRM Buyer's Guide

Summary: The CRM platform market is crowded. That’s why our buyer’s guide explores considerations for buying the right tool, the leading CRM products, top drivers for upcoming purchases, and vendor neutral product spotlights on HubSpot, SugarCRM, Salesforce and Marketo, and more.

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Evaluating CRM software News

October 05, 2017 05 Oct'17
How to best manage your martech stack: A Q&A with Scott Brinker

SearchCRM talks with ChiefMarTec co-founder Scott Brinker about the growing tech landscape, tips for controlling a martech stack and his new role at HubSpot.
September 06, 2017 06 Sep'17
On tap for Microsoft Ignite conference: Adobe, Dynamics 365, LinkedIn

New Adobe integrations and further integrations of existing products are possible announcements from Microsoft Ignite 2017.
June 19, 2017 19 Jun'17
CRM AI is the top topic at PegaWorld 2017

Large enterprise customers demonstrate novel uses of Pegasystems' CRM platform for business process management as Pega leadership, users mull the potential of CRM AI.
June 07, 2017 07 Jun'17
Customer data mining rules changing in Trump's corporations-first era

As Trump negates regulations against mining of customer data, consumers are mixed when it comes to trusting AI to act on those insights, Pegasystems research shows.

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Evaluating CRM software Get Started

Bring yourself up to speed with our introductory content

Develop smart AI in CRM strategies to win and keep customers

Of the three words that comprise customer relationship management, one word binds the other two. As necessity and competition dictate that CRM upgrade itself with artificial intelligence and flights to the cloud, what counts most in ... Continue Reading
Interactive Voice Response (IVR)

Interactive Voice Response (IVR) is an automated telephony system that interacts with callers, gathers information and routes calls to the appropriate recipients. Continue Reading
voice recognition (speaker recognition)

Voice or speaker recognition is the ability of a machine or program to receive and interpret dictation or to understand and carry out spoken commands. Continue Reading

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Evaluate Evaluating CRM software Vendors & Products

Weigh the pros and cons of technologies, products and projects you are considering.

Selecting a CRM cloud to host sales, service and marketing

Azure, AWS and Google are popular public clouds. But not all CRM systems are interchangeable with each of them. Experts break down the decision-making process. Continue Reading
Marketers face stiff challenges improving CRM capabilities

Amid the proliferation of AI and cloud-based apps, marketers acknowledge and take partial blame for problems encountered along the way to improving their CRM capabilities. Continue Reading
Cohesive AI in CRM strategies requires a singular 360 view

Implementing and upgrading AI CRM marketing and sales capabilities requires a holistic, multipronged strategy that encompasses all departments and customer engagement channels. Continue Reading

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Manage Evaluating CRM software

Learn to apply best practices and optimize your operations.

Marketing reporting software is dying, says InsightSquared CMO

InsightSquared CMO discusses the importance of vendor-agnostic reporting and why marketing-only reporting software is dying. Continue Reading
Looking ahead at trends in CRM in 2018

More AI capabilities, intelligent security and augmented reality should gain prominence for CRM users in 2018. Continue Reading
Experts weigh in on the future of blockchain CRM technology

As blockchain technology makes its way into more industries, how will it affect CRM? We asked three experts what they foresee for blockchain CRM. Continue Reading

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Problem Solve Evaluating CRM software Issues

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

How do we choose a CRM system for small business?

The largest companies can choose the largest CRM platforms, but what's left for small- and medium-sized businesses? How should they choose the right systems? Continue Reading
Has Salesforce Wave lived up to the hype?

Six months after its launch, Salesforce Wave, or Analytics Cloud, may not be delivering on its high post-Dreamforce expectations. Continue Reading
Hosted contact center and on-premises centers demystified

Let's get straight the differences between hosted contact centers and on-premises facilities. What are the pros and cons of each model? Continue Reading

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