SaaS CRM market trends
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Staff Pick: CRM Buyer's Guide
The CRM platform market is crowded. That’s why our buyer’s guide explores considerations for buying the right tool, the leading CRM products, top drivers for upcoming purchases, and vendor-neutral product spotlights on HubSpot, SugarCRM, Salesforce and Marketo, and more.
SaaS CRM market trends News
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September 06, 2017
06
Sep'17
On tap for Microsoft Ignite conference: Adobe, Dynamics 365, LinkedIn
New Adobe integrations and further integrations of existing products are possible announcements from Microsoft Ignite 2017.
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March 15, 2017
15
Mar'17
Campaign Monitor's Tagga acquisition merges email marketing, CRM
The purchase of Tagga is expected to help Campaign Monitor combine cloud email marketing with CRM. Less costly, more personalized marketing campaigns will be possible.
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December 06, 2016
06
Dec'16
Why has the Microsoft-Salesforce partnership soured?
While the Microsoft-Salesforce partnership was touted with great fanfare just two years ago, the relationship has since soured.
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July 29, 2016
29
Jul'16
CRM cloud app market consolidates with Oracle-NetSuite acquisition
CRM users and industry insiders look at promises and history to predict how Oracle's acquisition of NetSuite's cloud applications might play out.
SaaS CRM market trends Get Started
Bring yourself up to speed with our introductory content
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Develop smart AI in CRM strategies to win and keep customers
Of the three words that comprise customer relationship management, one word binds the other two. As necessity and competition dictate that CRM upgrade itself with artificial intelligence and flights to the cloud, what counts most in ... Continue Reading
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chatbot
A chatbot (sometimes referred to as a chatterbot) is a computer program that attempts to simulate the conversation or "chatter" of a human being via text or voice interactions. Continue Reading
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digital asset management (DAM)
Digital asset management (DAM) is a business process for organizing, storing and retrieving rich media and managing digital rights and permissions. Rich media assets include images, video, audio and other multimedia content. Continue Reading
Evaluate SaaS CRM market trends Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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Marketers face stiff challenges improving CRM capabilities
Amid the proliferation of AI and cloud-based apps, marketers acknowledge and take partial blame for problems encountered along the way to improving their CRM capabilities. Continue Reading
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Cohesive AI in CRM strategies requires a singular 360 view
Implementing and upgrading AI CRM marketing and sales capabilities requires a holistic, multipronged strategy that encompasses all departments and customer engagement channels. Continue Reading
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In the cloud, tools for data integration gain importance
Integration software has become a necessary tool for companies that use cloud-based software. Continue Reading
Manage SaaS CRM market trends
Learn to apply best practices and optimize your operations.
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CRM gets smart with artificial intelligence technologies
Moving away from legacy CRM to cloud-based systems that can integrate big data and machine learning should be a top priority for businesses, say CRM professionals. Continue Reading
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Predictive analytics as a sales intelligence tool
The capabilities brought about by predictive analytics have helped sales intelligence tools evolve. Find out how your organization can benefit from them in this podcast. Continue Reading
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How can IoT technology go from buzzword to reality?
Companies may be seduced by IoT technology, but ROI for SMBs in particular will come from understanding how the data will be used first. Continue Reading
Problem Solve SaaS CRM market trends Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
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Why IoT needs a CRM platform
The Internet of Things needs a CRM platform to corral the intelligence that these devices generate. Continue Reading
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Salesforce celebrates 15 years of CRM market disruption
In Salesforce's tenure in the CRM market, the company has made its mark on cloud and mobility but also on redefining relationships with customers. Continue Reading
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Mobile devices are uprooting your CRM business processes
Even if you don't know it yet, mobile devices are butchering your old CRM business processes. Is your company ready for the adjustment? Continue Reading