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Salesforce CRM News
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January 04, 2019
04
Jan'19
Salesforce Lightning Web Components adds JavaScript model
By moving toward a standard-based JavaScript model, Salesforce is appealing to millions of JavaScript developers by making it easier to build custom apps on Salesforce Lightning.
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December 24, 2018
24
Dec'18
2018 in review: CRM morphs into CX software
Acquisitions and new products marked a busy 2018, with vendors like Salesforce, Adobe and SAP making splashy acquisitions while refocusing on customer experience.
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December 17, 2018
17
Dec'18
Salesforce acquisitions a big part of CRM vendor's busy 2018
Again, 2018 showed how important acquisitions are to Salesforce's growth and expansion into markets such as AI, e-commerce, integration and collaboration.
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November 19, 2018
19
Nov'18
Zendesk CRM moves beyond customer service into CX
Zendesk moves on from focusing solely on customer service by adding analytics, sales force automation and CRM capabilities, while also providing third-party integrations on AWS.
Salesforce CRM Get Started
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chatbot
A chatbot (sometimes referred to as a chatterbot) is a computer program that attempts to simulate the conversation or "chatter" of a human being via text or voice interactions. Continue Reading
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Dreamforce 2018 conference highlights and key takeaways
Salesforce will reveal new features, tools and platform updates at Dreamforce 2018 in San Francisco Sept. 25-28. Use this guide to stay up to date. Continue Reading
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Compare top CRM systems: SAP, Microsoft, Salesforce, Oracle
The 'CRM platform wars' aren't as hot as, say, the tech battle between smartphone OS vendors. But Oracle, SAP, Salesforce and Microsoft want your business. Continue Reading
Evaluate Salesforce CRM Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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Customer data to play important role in CX software in 2019
Analysts see customer data continuing to be the main objective for CX companies, and that integration between platforms and third-party applications will grow in importance. Continue Reading
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Salesforce for B2C helps tire maker grab consumer traction
Classic tire maker BFGoodrich deploys Salesforce Marketing Cloud for B2C campaigns that communicate directly to consumers and get valuable feedback in return. Continue Reading
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Selecting a CRM cloud to host sales, service and marketing
Azure, AWS and Google are popular public clouds. But not all CRM systems are interchangeable with each of them. Experts break down the decision-making process. Continue Reading
Manage Salesforce CRM
Learn to apply best practices and optimize your operations.
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AppExchange in Salesforce a slam-dunk for Detroit Pistons' workflow
The Detroit Pistons needed help getting the most out of Salesforce, so they turned to AppExchange -- although the abundance of choices is sometimes a challenge. Continue Reading
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Cloud CRM wars feature Microsoft Dynamics vs. Salesforce
Microsoft Dynamics 365 CRM makes sense for some shops, while Salesforce is better for others. The right choice need not rest with the flip of a coin. Continue Reading
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Can Salesforce AI with Einstein catch the next AI wave?
Salesforce Einstein is the next installment of intelligent sales, marketing and service systems -- but this is one of numerous Salesforce acquisitions. How will it fare? Continue Reading
Problem Solve Salesforce CRM Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
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LA Metro pursues integrated CRM system with Salesforce
The Los Angeles Metro system integrates the Salesforce CRM with existing payment infrastructure, helping to bridge the gap between old and new technologies. Continue Reading
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How to plan for a Salesforce server switch
If your company has alerted you about an imminent Salesforce server switch by the CRM provider, here's a step-by-step process to ensure a smooth transition. Continue Reading
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Has Salesforce Wave lived up to the hype?
Six months after its launch, Salesforce Wave, or Analytics Cloud, may not be delivering on its high post-Dreamforce expectations. Continue Reading