Tips

Tips

Customer privacy and data security

• 4 tips on getting up to speed with GDPR for U.S. companies

  When GDPR went into effect four months ago, some U.S. companies just shut down communications with EU customers, but compliance can benefit organizations and marketers.  Continue Reading

• Assessing GDPR's data protection officer requirements

  The GDPR's data protection officer mandate gives the EU a point person for compliance complaints, but not all companies need one. See when DPOs are required and what they do.  Continue Reading

• GDPR call center compliance can be a sticky wicket

  GDPR compliance for call centers can be complex and require the collaboration of business execs, call center managers and outside lawyers to establish data protection policies.  Continue Reading

• Check off those GDPR call center requirements

  With GDPR about to go into full force, there are last-minute details and loose ends to tie up to ensure that your call center complies with the necessary regulations.  Continue Reading

• The benefits of CRM blockchain technology applications

  Blockchain supports Bitcoin, but speculation has started about blockchain technology applications someday improving CRM due to their security strengths. That integration will probably take time.  Continue Reading

• How to safeguard Microsoft Dynamics CRM security

  Microsoft Dynamics CRM security can be onerous if you try and lock things down too much. Here is a rundown of features that can help you make Dynamics CRM 'usably secure.'  Continue Reading

• How customer analytics boosts the digital marketing experience

  Relios sells jewelry. But its customer base isn't monolithic, so it uses analytics tools to send the right message to the right people.  Continue Reading

• The importance of keeping a brand promise

  In today's competitive landscape, companies need to keep their promises to ensure they retain the trust of their customers.  Continue Reading

• Poor customer data management equals poor customer experience

  When companies abuse customer data, they abuse the customer relationship. Manage customer data as carefully as you would your own corporate data.  Continue Reading

• Implementing a metadata management strategy

  Expert Debbie Hamel answers users' questions on metadata management.  Continue Reading