Features

Features

  • Meet the 2008 CRM Products of the Year judges

    This year, our panel of judges for the CRM Products of the Year awards included industry experts and thought leaders specializing in CRM, customer service, marketing and the call center. While some judges chose to remain anonymous, read on to learn...  Continue Reading

  • Finding open source software

    Finding open source software is relatively simple, since there are multiple places users can go to access available open source software. In this chapter you'll learn how to find open source products via open source portals, individual product ...  Continue Reading

  • Using open source software

    Using open source software means joining the larger open source community. In this chapter, learn about the advantages and disadvantages of open source software communities and find out how everyone involved can benefit from the decentralized and ...  Continue Reading

  • Developing open source software

    The developers of the open source software development community are responsible for developing open source software. In this chapter, learn more about the open source development community, the type of people that write open source software and ...  Continue Reading

  • What is open source?

    Many people are unclear about what open source is and who can benefit from it. In this chapter, open source software expert Bernard Golden gives an overview of the open source software model, covers open source basics and discusses the different ...  Continue Reading

  • SalesLogix CRM 7.5 demonstration screencast

    Travis Nisbett shows how to turn a lead into an opportunity in this short demo of the SalesLogix CRM application, part of a series of CRM demos on SearchCRM.com.  Continue Reading

  • Customer retention vs. value retention

    Studies have shown that many customers are more likely to change their buying behavior than they are to defect. Because of this, it's important that companies not only manage customer retention, but keep an eye on value retention as well. In this ...  Continue Reading

  • Customer retention management

    Most experts will tell you that retaining a customer is easier (and more cost-effective) than aquiring a new one. Because of this, it's important that all companies have established customer retention strategies. In this chapter excerpt, you'll find...  Continue Reading

  • Understanding customer commitment

    Research shows that there are three forms of customer commitment: relational commitment, instrumental commitment and value-based commitment. In this chapter, learn about all three types of customer commitments and get key performance indicators (...  Continue Reading

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