- November 25, 2009
What's the best way to turn potential customers into actual customers? Consultant Martha Rogers gives advice on building customer loyalty and using social media and social CRM.
- November 12, 2009
Sage and Consona are both offering cloud-based CRM software "in the cloud" running on Amazon's infrastructure, but there are differences between this and the SaaS model.
- November 10, 2009
In his first article evaluating the marketing side of social CRM, Allen Bonde offers up some definitions and a framework for discussion.
- November 04, 2009
Microsoft has updated its SaaS CRM application and is offering six months free for Salesforce.com and Oracle CRM On Demand customers.
- November 03, 2009
As the recent Facebook snafus have shown, keeping customer information private is not a given. What's key, columnist Paul Greenberg says, is mutual value -- and trust.
- October 29, 2009
Contact center budgets have been tight, but there are some low-cost infrastructure projects, according to Gartner. The key is to be prepared when money is available.
- October 28, 2009
ERP CRM modules can help manufacturers with customer MDM across the enterprise, including sales, marketing and services. Discover the features of CRM software in the ERP customer relationship management guide.
- October 27, 2009
Microsoft said its Dynamics CRM Online software will be released in all major international markets next year. It also plans to update the on-demand product next month.
- October 20, 2009
At one point, Siemens had 500 CRM systems across the company. It has tried custom development, SAP and now Oracle CRM in an attempt to standardize.
- October 13, 2009
Marc Benioff, who invested heavily in a booth and an appearance at Oracle's OpenWorld, claimed companies can deploy Oracle and Salesforce.com together.
- October 13, 2009
Oracle executives outlined the company's plans for CRM in the coming year, including a REST API, running Siebel in Outlook out of the box and social data mining.
- October 05, 2009
Salesforce.com is combining its on-demand call center software with on-demand IP telephony. It will allow companies to launch a call center without hardware, software or data centers.
- October 01, 2009
The recession has companies looking harder at customer self-service technology, but the underlying knowledge base must be carefully constructed, according to a Gartner CRM Summit speaker.
- September 29, 2009
Despite the economic downturn, contact centers are working toward providing profit and streamlining their business processes, an annual call center benchmarking study has found.
- September 24, 2009
With an aging contact center infrastructure and an expiring building lease, West Marine shifted its call center agents to a work-at-home model with some innovative approaches.