SearchCRM.com Analyst of the Month - Marc Ruggiano
SearchCRM.com Analyst of the Month
At SearchCRM.com we pride ourselves in the leading experts and analysts that contribute to the site. Each month we bring those experts and analysts right to you, so you get the information you need to make mission-critical decisions. This month our series features Marc Ruggiano, senior consultant, Peppers & Rogers.
About the series
The Analyst of the Month series features analysts and exclusive content from leading research firms, providing insightful commentary on the state of the industry, what the future really holds for CRM, detailed vendor analysis, implementation tips and more. In addition, the series provides you with in-depth content, webcasts, and exclusive Q&A's-- so you have all the right information and tools. Plus, you can interact one-on-one with the analyst in our Ask the Expert section.
Featured Analyst: Marc Ruggiano, principal, Peppers & Rogers
About Marc Ruggiano
Marc is a Principal at Peppers and Rogers Group, where his broad experience in customer strategy brings unique multi-industry perspectives to clients in the Automotive and Pharmaceutical industries. He is currently the Co-Leader of Peppers and Rogers' Life Sciences focus area, specializing in Pharmaceuticals. Marc has consulted, written and presented extensively on the application of customer-focused business strategies in Pharmaceuticals. He is also spearheading Peppers and Rogers' expanding presence in the Southeastern United States.
Click here to read more about Marc
Looking for solutions to tough CRM-specific problems from a qualified professional?
Ask Marc Ruggiano now!
Ask the Expert and Win!
Ask Marc Ruggiano or any other SearchCRM.com expert a question this month, and you could win a $25 Amazon.com gift certificate! Our panel includes such leading analysts as Paul Greenberg of The 56 Group and Bob Thompson of Front Line Solutions -- don't miss your chance to interact with these CRM gurus. Experts are available in such categories as CRM Strategy, Customer Interaction Centers, Business Intelligence and more -
Pose a question today and you could win!
In the News: Featured articles from Peppers & Rogers
>> Strategy spurs successful sales
There's a new business paradigm for the sales force today that goes well beyond SFA into what we call "sales force effectiveness" (SFE). Innovative technology and communication methods require the sales force of the interactive age to be integrated across the enterprise to create a centralized sell-side network...
>> Online billing: The right strategy for you and your customers?
Online bill payment and presentment (OBPP) is gaining steam as a customer strategy. For companies, the benefits are clear -- reduced cycle time for bill generation, elimination of printing and mailing costs and immediate credit from the customer's bank account, cutting out a payment time delay...
>> Featured topic: Best of Peppers & Rogers
Recent Articles from Marc Ruggiano
Turning HIPAA Compliance Into Competitive Advantage
Pharmaceutical companies face an array of business challenges that could permanently alter this traditionally highly profitable industry. The familiar challenges of research and development costs, manufacturing deficiencies, declining new drug approvals, escalating marketing and personal promotion spending, and merger and acquisition activity still dominate the to-do lists of pharma CEOs.
>> Read the full article
Recent Research from Marc Ruggiano
Marc's current research topics include optimizing direct-to-consumer marketing efforts, expanding contact center roles in Pharmaceutical promotion, and cross-channel customer interaction management.
>> Click here for more information
S tay tuned all this month for insights from Marc. Most importantly, make sure you visit the Ask the Expert section for exclusive one-on-one interaction with Marc. Remember, your opportunity to interact with this top analyst is limited-- so ask your questions now!
If you find Marc's expertise useful, be sure to tell a friend tobecome a member of SearchCRM.com and take advantage of our Analyst of the Month series and other SearchCRM.com resources.
Questions? Feedback? E-mail us at: editor@searchcrm.com.
Enjoy,
The SearchCRM.com Team